Thursday, October 28, 2010

Custom molded USB for Canada

We had the opportunity to work with Environment Canada recently on a customized USB flash drive project that included a custom designed and fabricated mold for the Convention on International Trade in Endangered Species (CITES) in Doha, Qatar. We were initially approached about the production of a standard drive order, but after consulting with the team at EC, we pitched the idea of utilizing a customized mold of a polar bear to communicate the content loaded onto the drives more effectively.

Another innovative custom flash drive design from USB Custom Flash. 

We make unique brand identity custom pvc flash drives for the promotional products marketplace.

Working with the professional promotional products distributor and their clients we sell and deliver a unique promotional products solution.

Our office, design team and production reside and work in the U.S.A. We then work directly with select, quality aligned Chinese USB factories.

We only make it look easy.

Design Description:  PVC custom molded Arrow flash drive.

The creation of a custom mold typically has a few steps. We ask that the client submits a series of reference images for us to draw from thematically. In this case, Environment Canada wanted to incorporate a clearly visible outline of a polar bear – something akin to the beautiful Inuit style art that graces some of Canada’s national museums, but also something that was clearly identifiable and not abstract. We settled on 5 different reference images that we researched. The 5 qualified as images that we like to call “dimension-able designs” – meaning, that they fall within the parameters of  being able to incorporate into a CAD program and create a mold that would fit universally into all USB ports. This is a key step. Creating a mold that is too wide can hinder the use of a even a single user, considering that most computers have at least 2-3 USB ports that are in almost all cases virtually on top of each other. Secondly, the client wanted to utilize a material that was comparable to the look and feel of an iPod – a cool white plastic.
After presenting the 5 CAD designs, the client chose the subtle outline shown here. We fabricated and completed production in 7 days, and then loaded over 1.6 GB (a combination of multilingual videos and documentation) of content in 48 hours on 1500 drives for delivery to the CITES conference in less than 2 weeks from the beginning of production.
Considering a custom drive for your organization, business, or upcoming event? Contact us at info AT standardmedia DOT ca or Request A Quote , comment on this post,  or let us know what you had in mind with a reference image that you’re considering.

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